Website's traffic grows almost 7% month on month, making it almost twice size of next biggest national newspaper site.
Mail Online grew its traffic by almost 7% month on month to crack the 7 million daily unique browser barrier for the first time in November, making it almost twice the size of the next biggest national newspaper website.
Daily Mail & General Trust's website network grew its daily unique browsers by 6.56% to 7,109,203 in November.
Monthly unique browsers rose by 5.72% to 112,167,402 compared with October, according to the latest Audit Bureau of Circulations figures published on Thursday.
To put this in context the month-on-month growth in Mail Online's daily unique browsers – 437,562 – is just short of the combined daily audience of stablemate Metro.co.uk and the London Evening Standard's standard.co.uk, in which DMGT owns a 25% stake.
Metro.co.uk also grew impressively last month, albeit from a small base, with a 15.38% increase compared with October in daily unique browsers to 319,005. Monthly browsers also grew by 10.66% to 7,714,131.
Standard.co.uk increased daily unique browser numbers by 8.52% last month, to 156,766, while monthly unique browsers climbed 6.95% to 3,387,629.
The second biggest UK national newspaper website, Guardian.co.uk, is just over half the size of Mail Online at 3,961,167 daily unique browsers.
Guardian News & Media's website network, which includes MediaGuardian, grew daily unique users by 1.32% month on month in November. Monthly unique browsers fell by 1.67% to 70,566,108.
Telegraph.co.uk grew daily unique users by 3.15% to 2,978,782, while monthly unique users rose 1.17% to 57,586,066.
Mirror Group Digital, the website network that includes Mirror.co.uk, 3am.co.uk and MirrorFootball.co.uk, recorded a 4.3% increase in daily unique browsers to 797,155. Monthly unique browsers climbed 1.26% to 16,525,267.
Independent.co.uk swelled daily unique browsers by 3.32% to 853,309, although monthly browser numbers fell 0.16% to 17,873,036.
News International's Sun Online rose 1.02% to 1,560,518 daily unique browsers. Monthly unique browsers declined by 6.33% to 24,283,825, the biggest fall among all the ABC-audited national newspaper websites.
Mail Online
Daily average browsers: 7,109,203
Month-on-month change: +6.56%
Year-on-year change: +39.55%
Monthly browsers: 112,167,402
Month-on-month change: +5.72%
Year-on-year change: +32%
guardian.co.uk
Daily average browsers: 3,961,167
Month-on-month: +1.32%
Year-on-year: +7.07%
Monthly browsers: 70,566,108
Month-on-month: -1.67%
Year-on-year: +10.97%
Telegraph.co.uk
Daily average browsers: 2,978,782
Month-on-month: +3.15%
Year-on-year: +26.89%
Monthly browsers: 57,586,066
Month-on-month: +1.17%
Year-on-year: +28.47%
Sun.co.uk
Daily average browsers: 1,560,518
Month-on-month: +1.02%
Year-on-year: +4.36%
Monthly browsers: 24,283,825
Month-on-month: -6.33%
Year-on-year: +0.25%
Independent.co.uk
Daily average browsers: 853,309
Month-on-month: +3.32%
Year-on-year: +24.38%
Monthly browsers: 17,873,036
Month-on-month: -0.16%
Year-on-year: +31.45%
Mirror Group Digital
Daily average browsers: 797,155
Month-on-month: +4.30%
Year-on-year: +5.06%
Monthly browsers: 16,525,267
Month-on-month: +1.26%
Year-on-year: +1.35%
Metro.co.uk
Daily average browsers: 319,005
Month-on-month: 15.38%
Year-on-year change: -12.04%
Monthly browsers: 7,714,131
Month-on-month: +10.66%
Year-on-year: -10.55%
Standard.co.uk
Daily average browsers: 156,766
Month-on-month change: +8.52%
Year-on-year: -1.66%
Monthly browsers: 3,387,629
Month-on-month change: +6.95%
Year-on-year: -8.87%
(guardian.co.uk)
Mail Online grew its traffic by almost 7% month on month to crack the 7 million daily unique browser barrier for the first time in November, making it almost twice the size of the next biggest national newspaper website.
Daily Mail & General Trust's website network grew its daily unique browsers by 6.56% to 7,109,203 in November.
Monthly unique browsers rose by 5.72% to 112,167,402 compared with October, according to the latest Audit Bureau of Circulations figures published on Thursday.
To put this in context the month-on-month growth in Mail Online's daily unique browsers – 437,562 – is just short of the combined daily audience of stablemate Metro.co.uk and the London Evening Standard's standard.co.uk, in which DMGT owns a 25% stake.
Metro.co.uk also grew impressively last month, albeit from a small base, with a 15.38% increase compared with October in daily unique browsers to 319,005. Monthly browsers also grew by 10.66% to 7,714,131.
Standard.co.uk increased daily unique browser numbers by 8.52% last month, to 156,766, while monthly unique browsers climbed 6.95% to 3,387,629.
The second biggest UK national newspaper website, Guardian.co.uk, is just over half the size of Mail Online at 3,961,167 daily unique browsers.
Guardian News & Media's website network, which includes MediaGuardian, grew daily unique users by 1.32% month on month in November. Monthly unique browsers fell by 1.67% to 70,566,108.
Telegraph.co.uk grew daily unique users by 3.15% to 2,978,782, while monthly unique users rose 1.17% to 57,586,066.
Mirror Group Digital, the website network that includes Mirror.co.uk, 3am.co.uk and MirrorFootball.co.uk, recorded a 4.3% increase in daily unique browsers to 797,155. Monthly unique browsers climbed 1.26% to 16,525,267.
Independent.co.uk swelled daily unique browsers by 3.32% to 853,309, although monthly browser numbers fell 0.16% to 17,873,036.
News International's Sun Online rose 1.02% to 1,560,518 daily unique browsers. Monthly unique browsers declined by 6.33% to 24,283,825, the biggest fall among all the ABC-audited national newspaper websites.
Mail Online
Daily average browsers: 7,109,203
Month-on-month change: +6.56%
Year-on-year change: +39.55%
Monthly browsers: 112,167,402
Month-on-month change: +5.72%
Year-on-year change: +32%
guardian.co.uk
Daily average browsers: 3,961,167
Month-on-month: +1.32%
Year-on-year: +7.07%
Monthly browsers: 70,566,108
Month-on-month: -1.67%
Year-on-year: +10.97%
Telegraph.co.uk
Daily average browsers: 2,978,782
Month-on-month: +3.15%
Year-on-year: +26.89%
Monthly browsers: 57,586,066
Month-on-month: +1.17%
Year-on-year: +28.47%
Sun.co.uk
Daily average browsers: 1,560,518
Month-on-month: +1.02%
Year-on-year: +4.36%
Monthly browsers: 24,283,825
Month-on-month: -6.33%
Year-on-year: +0.25%
Independent.co.uk
Daily average browsers: 853,309
Month-on-month: +3.32%
Year-on-year: +24.38%
Monthly browsers: 17,873,036
Month-on-month: -0.16%
Year-on-year: +31.45%
Mirror Group Digital
Daily average browsers: 797,155
Month-on-month: +4.30%
Year-on-year: +5.06%
Monthly browsers: 16,525,267
Month-on-month: +1.26%
Year-on-year: +1.35%
Metro.co.uk
Daily average browsers: 319,005
Month-on-month: 15.38%
Year-on-year change: -12.04%
Monthly browsers: 7,714,131
Month-on-month: +10.66%
Year-on-year: -10.55%
Standard.co.uk
Daily average browsers: 156,766
Month-on-month change: +8.52%
Year-on-year: -1.66%
Monthly browsers: 3,387,629
Month-on-month change: +6.95%
Year-on-year: -8.87%
(guardian.co.uk)
